Get MUCH Better Copy in As Little As 48 Hours

SNAP is your expert on-demand copywriting team. We optimize your pages, posts, and emails — plus write small jobs (like ads) from scratch.

“Finally, a copywriting service scalable to our needs. From full-page rewrites to headlines to top-of-the-page grabbers, SNAP Copy provides fast turn-around and excellent copy.

If you are optimizing your website, this is a fantastic service to have in your toolbelt.”

Brian Massey

Conversion Scientist, Conversion Sciences

SNAP is a small team of expert conversion copywriters. Agencies, small businesses, and e-commerce shops rely on us for outstanding outsourced copywriting on demand.

Send us any copy that needs to convert better. We’ll optimize it to draw clicks, attract leads, and ramp up your revenue.


  • It’s hard to find a great copywriter with availability when you need them
  • You waste too much time on emails back and forth, hammering out scope and fees
  • Your in-house writers are overloaded and can’t take the time to make every project perfect
  • It takes too long to educate freelancers on how your business works
  • You write your own copy…but you’re not sure it’s getting the results you need


  • 1 price gets you access to our expertise in copywriting, CRO, SEO, and more
  • Your copy job is done less than 48 hours after you send it
  • NO MORE PROPOSALS. Our dead-simple intake system makes sending your first job a breeze–and it gets easier the more we work together
  • You’ll have test-ready copy in your inbox when you need it
  • You can rest easy knowing that even the smallest jobs will be edited to perfection

How It Works

Think of SNAP as your crack copy team, available whenever you need us.
Once you buy credits, there are just 3 easy steps to getting test-worthy copy in your inbox within a matter of days.


Our Project Brief is easy and quick to fill out. Anyone on your team can do it.

Most small jobs — like PPC ads, email optimization, and landing page opens or closes — take 1-2 credits. If a job takes more than 4 credits, we’ll let you know and get your approval before we dive in.


We review your brief, email you to confirm how many credits it will take, and get cracking.

You’ll have 1-credit jobs in your hands no more than 48 hours after we assign them. (Excludes weekends and US and Canadian holidays.)


Two expert copywriters work on every job, giving you the best possible copy in the least amount of time.

Every SNAP job is written by a seasoned conversion copywriter and reviewed by an experienced SNAP director. Then the finished copy comes to you.

SNAP’s credit system is easier and faster than working with a traditional agency

 With SNAP, there’s no exhausting back-and-forth on project scope, deliverables, or timeline.

Instead of leaving your projects stuck in the pipeline while you re-negotiate terms with your agency or freelancer, keep a supply of SNAP Copy Credits on hand.

Any time you need polished, test-ready copy, exchange some or all of your credits to get your optimized copy within a matter of days. That’s how simple it is.

Need help with just a small project or two? A 5-credit pack is perfect.

Have larger projects or lots of deliverables? Buy a larger credit pack (and save more money per credit).

1 Credit Jobs

Back to you in 48 hours

  • Write 5 headline options
  • Write 5 subject lines to A/B test
  • Write 10 name ideas for a course, ebook, or product
  • Write an AdWords or Facebook ad
  • Optimize a short product description
  • Optimize a short email (~150 words)
  • Record a detailed audit of 1-3 website pages

2 Credit Jobs

Back to you in 72 hours

  • Write 3 headline options + hero copy
  • Message-match 3 ads with 3 LPs
  • Recommend 4 ways to optimize your funnel
  • Optimize a short lead-gen page
  • Suggest 5 edits to your long-form sales copy
  • Optimize 1 email in a drip campaign

4 Credit Jobs

Back to you in 4 days

  • Optimize a short landing page (~600 words)
  • Write a lead-gen page
  • Write a sales email
  • Revise 4 short product descriptions
  • Optimize a Kickstarter pitch
  • Optimize 2 emails in a drip campaign

SNAP Credits are your secret weapon for high-converting copy

48-hr turnarounds are for 1-credit projects. For every project you submit, you will get an estimate of credits and deadline.

Get 2 expert copywriters on every job

Joanna Wiebe and Lance Jones started SNAP copy as a branch of Copy Hackers, home of the best copywriting resources available.

In 2016, Joanna and Lance passed the reins to us: James Turner and Lianna Patch. Along with being great fans of Copy Hackers and all of the resources it’s produced, we’re alumni of Joanna’s first ever Copywriter Mastermind.

We’ve written copy and provided conversion rate optimization guidance for hundreds of clients across dozens of industries. We’d be pleased to write or optimize your copy, too.

James E. Turner

James E. Turner

CRO Director

James is a conversion copywriter who lives and works in Fredericton, New Brunswick (…Canada). He is the owner of Turner Creative, which offers conversion copywriting and CRO consulting.

James’ copy and recommendations moved the paid conversion rate of our advertising sales pages from 4% to 10% – an impressive 150% lift!

We got great insights about our own business, and now better communicate our value to customers.

Martin Howlings


Lianna Patch

Lianna Patch

Copy Director

Lianna Patch is a conversion copywriter from New Orleans. Along with SNAP, she runs Punchline Conversion Copywriting, where she specializes in writing conversion copy with a sense of humor.

Lianna is relentlessly committed to producing the best outcomes for all her projects, whether they are small favors for friends or massively-converting landing pages for major businesses. Her mastery is deep and wide and enriched by a contagious excitement for the discovery and creative processes.

Julia Sevin

Owner, Tight Ship Design

“I have a few questions before I buy my first SNAP credit pack…”

Can I buy just 1 credit?

The smallest credit pack we offer is 5 credits. Why? We do a lot of (unpaid) research and briefing to get up to speed on your brand, voice, product or service, audience and style before we start on any copy jobs for you. That’s not possible for 1 credit.

How can I be sure your work is good if I can’t try it out first?

Make that decision the same way you would for any other agency, freelancer or consultant: based on our past work at SNAP, Punchline Copy, and Turner Creative. Our goal with SNAP is to give you lightning-fast access to a dedicated copy team — with the built-in quality assurance of having 2 copywriters work on every job.

Isn’t SNAP a bit pricy for startup budgets?

SNAP will seem pricey to any business that doesn’t understand the enormous role copy and content plays in growth. If you understand copy’s direct connection to ROI, you’ll also recognize that having 6 months of on-demand access to quickly turned around, twice-reviewed copy — without paying a 5-figure retainer — is an excellent deal.

What does it mean to “optimize” copy?

Our copy optimization work usually includes things like rewriting vague/unfocused sentences, suggesting cuts, suggesting formatting or design changes for better readability, and improving the stickiness and urgency of headlines and calls to action.

What if I’m not satisfied?

If we agree that we didn’t do your brief justice, we’ll redo your job at no cost. But we’re an agency, not a copy factory, so we don’t offer guarantees or refunds. We’re highly skilled copywriters with years of experience writing high-converting copy and teaching copy workshops. Trust us.

…And what if I’m SO satisfied I want to hire you for a project?

Well, first of all, thanks! Our focus with SNAP is small writing and optimization jobs, so we don’t take on project work here. We’re both available through our solo businesses (linked above) for larger or longer-term projects, and if we’re booked up, we also happen to know some of the very best conversion copywriters around.